Jewellery Trends for 2025

EMERGING TRENDS AND IDEAS IN JEWELLERY DESIGN FOR 2025

As an industry insider, jewellery consultant and founder of fine jewellery platform The Cut London, I collate and research the general trends I predict becoming big for 2025 in various ways - observing social media trends, customer enquiries and engagement, and intuition.

Read on for my jewellery trends for 2025…

TREND: HARDSTONES & UNCOMMON MATERIALS

There’s a feeling within the industry that the lab-grown diamonds flooding the market is having an interesting knock-on effect for independent jewellers. With customers looking for something more and more unique, serious jewellery collectors and buyers are showing signs of interest in less common materials; with hardstones at the top of the list.

TREND: LAB GROWN DIAMOND ENGAGEMENT RINGS

With gold prices sky high, something’s got to come down. The man-made diamond market is feeling more and more accessible to the public, with a deeper understanding of what they actually are, and what the real differences are with natural stones. In my experience, it’s a feeling that natural diamonds are overpriced and do not entirely hold their value that is leading the public towards the lab-grown, as well as the idea that they should’t compromise on design - big, impactful designs are still hugely popular and you need a lot of diamond to fill them.

TREND: ULTRA PERSONALISATION

A highly saturated market means customers can now get multiple versions of similar designs really easily…the same styles, different ’takes’, but ultimately similar. There’s no longer one jeweller to go to if you want a specific look or piece. This leads to a feeling that ultimate value lies in just how unique a jeweller can make your work, thus making it stand out.

TREND: YELLOWING / LOWER COLOUR RANGE DIAMONDS  

The debate between natural mined diamonds vs lab grown diamonds is still raging amongst the jewellery industry, but one undeniable fact is the rising cost of coloured diamonds; particularly cognac, brown and champagne coloured. Once largely ignored by the fine jewellers in favour of colourless, or ‘white’ diamonds, these stones further down the sliding scale from D to Z are now in much higher demand, hence the rising price per carat.

Please note: This is an edited version of the full Jewellery Trends report, available for GoldDust Collective Members only.

Image credits L to R: Fernando Jorge, Sarah Isabel Dyne, Kimai, Shivani Chorwadia

Previous
Previous

Get Covered: What legal things do you need to know as an independent jeweller?

Next
Next

How to apply for Goldsmiths Fair in London