As anyone who has completed my 6-Week GoldDust Masterclass will know, I am a huge believer in the power of being bold in design. I champion impactful, original and bold design choices, particularly when starting out, and Week 4 of my signature course underlines with an entire module on ‘The Power of the Showstopper.’

I met with a very well known British fine jewellery designer last week at the Goldsmiths’ Fair in London. We discussed all things jewellery business as usual, and she mentioned how tough she was finding Instagram engagement, despite having around 100k followers. The eyes just weren’t on her content - content that she had spent precious time creating and posting - and engagement was low as a result.

Paris Fashion Week is now the European hub of the jewellery buying season, with hundreds of established and up and coming jewellery brands gathering at the various showrooms to meet potential buyers and stockists face to face.

Are lab grown diamonds more ethical than natural, mined diamonds? Why are they in such high demand from millennials and Gen Z shoppers? We discuss this and more in the inaugural GoldDust Roundtable Debate.

Sourcing jewellery packaging is not easy. Visiting a tradeshow can often answer all your packaging questions in one day, so is the new Packaging Week at ExCel this September worth a visit?

Is Finematter worth it as a new jewellery designer? We explain the new terms recently announced by the multi-brand jewellery platform

Read the Diamonds Trends report published by Jing Daily; an in-depth insight into the diamond buying market by sector, age group and spend.

Find out how you can use Pinterest to grow your jewellery brand - improving traffic to your website, increasing sales and growing jewellery brand awareness. It’s one of the BEST social media platforms for jewellery designers, and our Guest Speaker will explain why.

Worried about low traffic to your website? This Masterclass offers simple tips and hacks to increase visitors and convert sales. Learn what all the best selling jewellery brands do to optimise their website and get their customers to check-out and buy.

A masterclass for jewellery designers on how to source the best packaging for your jewellery business

A networking event for independent jewellery designers and jewellery brands. Meet other independent jewellers at our in-person Spring Social in London.

Join our masterclass on How to Build an Independent Jewellery Brand with expert guest speaker Katie Rowland, hosted by GoldDust founder Kate Baxter

We’re six months into the The GoldDust Collective, a monthly membership for ambitious independent jewellery designers. Read on to hear how it’s been going….

The GoldDust Collective September Agenda: Branding for Jewellery Businesses

A quick guide on how to contact jewellery journalists and editors.

How I plan a jewellery photoshoot. I'm planning two photoshoots for next month; so I've shared my step-by-step process leading up to shoot day.

Starting a jewellery brand in 2023 is tough for so many reasons. Firstly, the expense. Selling a luxury product like jewellery demands luxury surroundings: packaging materials, jewellery boxes, website design, insurance, photography, models…and this is before we even consider the sky-high price of the materials.

London based jewellery photographer Daniela Dahur is a true GoldDust find: an incredible eye for the dream jewellery shot (no mean feat) a razor sharp eye for detail, and full of simple yet impactful ideas for shoots.

Finding customers who love your work is not always the easiest part of running an independent jewellery brand. GoldDust course founder Kate Baxter talks through her top tips for finding (and keeping) new bespoke clients.

Many independent jewellers work from unconventional spaces before taking the plunge and opening a showroom or retail space. From kitchen tables and bedroom benches to shared studios and communal workspaces, a jeweller doesn’t need much physical space in order to work and manufacture designs.